Event Information.
Overview:
Organizations still face challenges in translating workplace data into actionable strategies. Hybrid work is now firmly embedded, offices experience consistent mid-week peaks, and occupancy varies widely between buildings and cities. While overall averages may appear stable, persistent peaks, underused capacity, and inefficiencies can impact real estate costs, operational performance, and employee experience.
This session will explore the Freespace IQ: Global Workplace Insights Report, which leverages proprietary data from over 185,000 managed spaces and 8 million annual bookings to reveal global, regional, and city-level trends – including major hubs like London and New York. John Cowx, Head of Business Intelligence at Freespace and author of the report will discuss how these insights can help CRE and workplace leaders align office footprint and space mix to actual usage, optimize hybrid schedules, and implement purposeful, flexible workplace design.
Key Takeaways:
- Understand global and regional occupancy trends, including peak-day pressures and building-to-building variation
- Learn how hybrid attendance patterns (2–3 visits per week) are shaping space utilization and collaboration needs
- Explore practical strategies to Right-Size and Right-Design (RSRD) workplaces, improving efficiency and employee experience
- Discover how to turn workplace data into actionable decisions for portfolio optimization and workplace strategy
Speaker.

John Cowx.
Head of Business Intelligence | LinkedIn
John Cowx is Head of Business Intelligence at Freespace, with over 20 years of industry experience. His talent for translating complex workplace data into actionable insights is helping today’s leading organizations make informed real estate decisions, optimize space, workplace performance, and employee experience.